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About Us

We're a small team, but a great one.
Justine Cullen

Justine Cullen

British-based jewellery designer, Justine Cullen designs and crafts myth-inspired pieces of which legends are made of! Her handcrafted captivating pieces connect to both the rockstar misfit and the luxurist alike.

Originally from Topanga Canyon, California, just a stones throw away from the infamous funky artist hang out of Venice beach, Justine grew up riding her horse to school through the canyon, and was such a natural rider at a young age that it would eventually lead her to be a potential Olympic contender.

Justine has been making custom jewellery from her own designs for over 5 years. Her journey began whimsically in her garden shed where she would make jewellery for her friends and family, and has since grown into an emerging global brand. Justine has created exclusive designs for celebrities including bass player Duff McKagan of Guns N’ Roses and has had her pieces worn by many music industry and entertainment artists including Papa Roach. Her jewellery has most recently been featured on WGN’s hit TV series “Outsiders.”

Ashley Laura Hackney

Ashley Laura Hackney Brand Manager

We are so excited to welcome the newest addition to our LA team, Ashley Laura Hackney. She’s fun, bright and super knowledgeable. Her love for our brand and all things jewelry is inspiring and we see great success on the horizon for our blossoming adventure Stateside.

If you would like to book a private shopping appointment, work with our brand, loan jewelry for a shoot / event or inquire about a retail opportunity please contact Ashley here: Ashley@justinecullen.com


Tania Bartlett

Tania Bartlett

Tania (Bubbles) Bartlett is Personal Assistant to Justine Cullen and an absolutely integral part of the team. Since meeting Justine at a local theatre group a couple of years ago Tania has become an invaluable source of ideas for the company, and has played a key role in developing the Justine brand. Tania started out as an event organiser, which led her to become part of a team who organised private home events for the Jamie Oliver product range. She is also a fully qualified nail technician and her people skills are second to none.

With Tania on board we’ve already co-ordinated several successful private jewellery ‘Have A Look’ events, and a very successful KickStarter campaign.

Tania is possibly the most bubbly exuberant person you could ever hope to meet, and we are are so lucky to have here working with us at Justine.

You can catch up with Tania on Facebook or email her directly here: info@justinecullen.com

Justine Brand

 Justine Jewellery Brand

We are extremely proud to be a British brand. We are a small team but an awesome one and love taking great care of our customers, whether it’s a web purchase or a one off commission, making something our customer is excited to own is what drives us forward! The Justine jewellery brand is lovingly handcrafted in London by Justine and her team of highly skilled award winning jewellery professionals using both traditional and modern jewellery making techniques.

2014 was a huge year for the Justine brand during which two major projects ran side by side, Serpents’ Fortune and Phoenix Rising. The Serpent’s Fortune, a custom made one-of-a-kind ring and the first in a new range of fine jewellery and Phoenix Rising, a brand new edgy Sterling Silver collection which launched on KickStarter to great success in July 2014.

Since then our little company has grown from strength to strength and has now reached all the way across the pond from the UK to LA! Full circle to where Justine originates from.

We are currently working towards a killer new collection, Valour…in celebration of bravery and courage…and are soon to release an exclusive high-end jewellery collection with a chic, rock’n roll punky twist!

Recent Blog Posts

Travels, Jewels, Celebs……

Gold Vermeil vs Gold Filled: What’s the difference and which one is best?

Basically they are two very different things…

Vermeil, (Pronounced: Ver-may) refers to Sterling Silver with Gold plate. A quality piece of Vermeil jewellery is created using 18ct gold and in some cases 22ct and 24ct gold depending on the desired effect and design. To be consider a true Vermeil piece requires two important factors, firstly the original design has to be made in a precious metal, Sterling Silver and secondly the gold plate has to have a minimum thickness of 2.5 microns on all surfaces. Vermeil jewellery has a larger quantity of gold then used in other types of gold plated pieces.

Valentine’s Day…don’t panic, we’ve got you covered.

Not sure what to buy for your loved one this Valentine’s Day? Let us take the stress out of shopping for you! We have loads of goodies to make her heart skip a beat. You will receive maximum brownie points and are sure to get the good love’n for pampering her with sparkling jewellery. Here at JCHQ we say that’s a win win for everyone.

Don't Be Shy. Get In Touch.

If you are interested in my work, send me an enquiry and I will get back to you as soon as I can!

Contact Me